Legawa Caroni

2023

Scope

Brand Identity
Packaging Design

It was a breath of fresh air when a private bottler came to us and asked us to create branding and label design for his limited private bottles of his Caroni distilled rum. He wanted something more personal, handmade and organic rather than creating the same approach as others had done before. We created a signature logotype accompanied by hand drawn typography that brings a personal, bold, unique and memorable feel to the label, reflecting the vintage and high quality of the rum itself. A rare drink that must be enjoyed neat with family and friends during special occassions.