Toto Indonesia

For a brand like TOTO, bathroom products are about more than technical performance. They are part of the spaces where people begin and end their day where function, comfort and design come together.

JED Creative worked with TOTO Indonesia to develop a series of brochures and packaging that present its products through a more refined and lifestyle-oriented lens.

Rather than treating the materials as straightforward product catalogues, we created a visual language that places the products within a broader context of design, architecture and everyday living. Clean typography, considered layouts and generous use of imagery allow the products and their details to take centre stage.

The brochure system was designed to make a wide range of products easier to explore while maintaining the premium character associated with TOTO. Packaging applications were developed with the same attention to hierarchy, clarity and visual consistency.

Photography by Martin Westlake and Toto in-house